You could do things the old-fashioned way, or think that it’s better to do it yourself. But when it comes to printing commercial brochures, leaflets, books, business cards, etc, you’ll want to consider time efficiency. Especially if your business is growing, demand is increasing, or you have a print-heavy project to fulfil. Doing it yourself could leave you wasting a lot of time and resources in-house. If you don’t have a commercial printing facility in your business, it’s worth getting the help of printing professionals.
They will have all the equipment and expertise required to get the job done right first time and with a fast turnaround time.
For commercial applications, high-end printers can typically print up to 100 pages per minute - that’s good to know if you’re planning to create a bulky catalogue or brochure for customers to browse.
There are various factors that impact printing speed.
The choice of technology and the number of machines available will influence how quickly you can get your printing completed. High-volume monochrome laser printers are the fastest, capable of printing over 70 pages a minute.
Printing in black and white instead of with colour, and printing text-based documents over ones with lots of images, will be faster. Opting for a high-resolution output in the settings will also take longer than a low-resolution print.
However, your choice of content will very much depend on the desired outcomes and form of the finished product.
While text is fine for a novel, this simply won’t cut the mustard when it comes to creating a brochure for a fashion brand or travel agent. Not many people would be enticed to book a trip to the Caribbean without visuals of the golden-white sand, green palm trees and beautiful azure-blue waters.
Sometimes, it’s not just about how quickly a printer can churn out the finished product. It’s also about being confident that what is being inputted to the printer is exactly what you need. If a rerun is required due to errors, that will take time and delay the process.
While it’s always worth factoring in contingency time for any project, having the right first time mindset can really help speed up the process.
A professional printing company can work with you to ensure that all margins, colours and text are accurate before heading to print. They’ll also be able to advise on the appropriate size and weight of the paper or card to help you manage your budget more effectively, while still delivering the quality promotional materials that you and your customers expect.
Time is money, and using up valuable resources on printing in-house is not always worth it. If your business doesn’t have the right facilities to get the printing done to the right standard and by the deadline, reach out to the team at GP Print - a dedicated Peterborough printing company that has helped many businesses achieve fantastic results on budget and on schedule.
